Relying on joint production to prevent Hindi films
Relying on joint production to prevent Hindi films
A film in co-production [বাংলাদেশ ও ভারতীয় বাংলার যৌথ নির্মাণ] In 2016-2018, Dhaka films were quite strong in production. Then ‘Shikari’, ‘Badsha’, ‘Nawab’ – one after another became blockbusters and the movie industry woke up. In addition to the public, the owner of the cinema hall was satisfied!
Everyone took advantage of the producer and the owner of the room. But she was later challenged by allegations of joint fraud. The film’s family came to the field to stop the joint production citing irregularities. Then the films Sultan, Bhaijaan, Naqab, Chalbaaz fell into difficulty.
Even Shakib Khan, who was on tour in Dhaka-Kolkata as part of a joint production, was boycotted. Many thought that if the production of films in joint production stopped, the country’s films would recover. But where is the advantage? To save the cinemas of the country, why do the owners demand the release of Hindi films by importing them?
Many people have now realized their mistake in asking such questions. Most people associated with the film who protest the joint production say they couldn’t make a decision that day. That’s why they are now trying to release Hindi films in Bangladesh by importing them to save the cinemas.
Jealous of Shakib’s success, the clamor to stop making the film in co-productions intensified, many said on condition of anonymity. The film is co-produced by Jazz Multimedia. The organization says: “There was a condition to block Shakib Khan’s Eid film in protest. We didn’t agree. So Jazz didn’t go into the co-production films anymore. He didn’t has not harmed jazz, it has harmed the artists and craftsmen of the country.”
In order to avoid the step-by-step “hurdle”, Jazz has stopped making co-production films, the country’s production company claims. Kolkata’s SK Movies-SVFO has turned its back on Bangladesh.
The tide that Dhaka started bringing to mainstream cinema through joint production turned to disappointment in an instant. Poor quality images are on the rise. Most of the spectators began to turn away. Shakib Khan then told the media that those who stop joint productions today due to regulations will one day.
Shakib’s words came true in four years! Many of the cinematographic industry now want to cut the cinematographic crisis, to release films in the theaters of the country by importation! Some seek hope in co-production films.
Jaz Multimedia’s Abdul Aziz said there are now strict rules for joint production and overseas filming. It should be as easy as ever. If the production of movies can be increased again under joint production, there is no need to import Hindi movies. Desi halls, artists and artisans will also benefit.
Producer Khorshed Al Khosru said to sustain the venue, big films from event stars are needed to bring audiences back. This is possible thanks to co-production. If the film can be made by coordinating stars from both countries and released in both countries with proper marketing, then the film will work.
Naushad, the owner of Madhumita movie theater, said most of the co-produced films have been successful so far. Citing examples, he said, if quality films like Swami Ken Asami, Sudden Rain, Mind Mew Tu, Shikhari, Nawab can be given, then there will be no need for imports.
Ilias Kanchan, President of Shilpi Samiti, said, “I can’t make a quick comment without knowing whether co-production can make filmmaking easier.
Kazi Hayat, Chairman of the Board, said that in this era of globalization, we cannot sit idly by. If the film is a joint production, it will bring benefits to both countries. I think that co-productions will be very useful in reviving the cinema market.
On the other hand, many people are afraid of escaping Shubhankar in Bengali cinema in the future by importing Hindi films. They say once Hindi films are released, the national industry will go into a coma. 100 million Hindi movies with only 400 million Bengali movies won’t last in the wash!
Taking an example, many say that the Bengali industry in Kolkata is also suffering from this problem due to the invasion of Hindi. After coming out with ‘Pathan’ by Shahrukh Khan, a movie titled ‘Kaveri Anthradhan’ by Prosenjit is not shown!
According to the filmmakers, the industry will benefit more from joint production films than from importing Hindi films. Bangladeshi artists and technicians will have work opportunities if the film is made as a co-production. But there will be nothing from Bangladesh in the Hindi film. In the import-export process, Bengali films will not be able to gain any advantage in the Hindi market. Taking a shot or two of Naam Kawaste won’t do him any good. But if the film is a joint production, both countries will benefit.
A director, who did not want to be named, said: ‘The move to stop joint production was actually a strategy to stop Shakib Khan. If he hadn’t been arrested, Hindi films wouldn’t have been brought in today. Because the directors and producers who were blocking weren’t getting Shakib’s program. Several artists were also at the forefront of this movement. They also knew very well that they had no market value. Shakib will therefore never be able to surpass him. Because of this they were envious and out of personal anger they put the thorn of politics in the way.
Mentioning another aspect, the director said that when many were unemployed, Shakib Khan was the most demanded hero in Bangladesh. Even he took his place on the other side of Bengal. As a result, his films did good business in both Bengals. Now Shakib is at peak demand. If the rules are relaxed or simplified and films can be made in joint production, Bengali films will benefit in every way.
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