Rs 1,000 crore deals are possible with movies: Ruhel
In keeping with the times, Star Cineplex gave locals a taste for watching movies in a modern system. This multiplex channel also gets a huge response from the audience. As a result, Cineplex, which started with one branch, now has seven branches in three cities. Whose latest addition is Rajshahi.
The single-screen theater was inaugurated at Bangabandhu Sheikh Mujib Hi-Tech Park adjacent to Bulanpara Ibandh on Friday, January 13. At that time, the head of the company, Mahbub Rahman Ruhel, spoke about Star Cineplex’s future plans.
Talking about the Hundred Screen Dream, this entrepreneur said, “After Rajshahi, we are supposed to go to Bogra and Comilla. Preparations are underway to also travel to Cox’s Bazar. I want to reach 100 screens within three to four years maximum.
Ruhel also said he had to go back a lot due to the corona outbreak. He claimed: ‘If there hadn’t been an outbreak, we would have been on 50 screens by now. Even so, the encouragement I get from Bangladesh now is that there are good films, there have been beautiful films like ‘Hawa’, ‘Paran’. Better come. Everyone is encouraged by the feedback they’re getting now after making the movie. I think we should do more rooms very soon.
Mahbub Rahman Ruhel thinks it’s possible to ramp up the film’s investment by 100 Cineplex screens in a week. He commented, ‘If there is a room, a good picture will be made. As now the producers are making films on one to one and a half crore, then they will make films with a budget of five to ten crores. If there are 100 screens, the way the return will come, their investment will increase within a week.
According to Ruhel, there is a huge market for cinema in Bangladesh. It can be extended up to Rs 1,000 crore. He said, ‘I want to have 1000 screens in Bangladesh. It’s a $35 billion business worldwide. Bangladesh also has a trade potential of 1,000 rupees. But for that we need to increase the number of screens. I think it’s possible, so I’m going ahead.
Note that in 2004, Star Cineplex started from the Bashundhara City Shopping Mall in the capital. After that, the organization opened branches at Shimant Sambhar in Dhanmondi, SKS Tower in Mohakhali, Sony Square in Mirpur and Military Museum in Vijay Sarani. A branch was also opened in the Bali Arcade mall in the city of Chittagong last December.
Photo: Zakir Hosain
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